• Covid-19
  • Travel Protocols
  • Immigration & Customs Form
Tuesday, July 15, 2025
SKNIS
  • Home
  • About
  • Press Releases
  • Parliament
  • In The News
  • Bills
No Result
View All Result
SKNIS
No Result
View All Result
Home Featured

TRAVEL PLAYS A CRITICAL ROLE IN MARKETING THE DESTINATION AS TOP TOURIST ATTRACTION

SKNISEditor by SKNISEditor
June 15, 2023
in Featured, In The News
TRAVEL PLAYS A CRITICAL ROLE IN MARKETING THE DESTINATION AS TOP TOURIST ATTRACTION

HON. MARSHA HENDERSON

Share on FacebookShare on Twitter

Basseterre, St. Kitts, June 15, 2023 (SKNIS): Destination marketing is a necessary tool to promote any country. As such, the Ministry of Tourism and the St. Kitts Tourism Authority (SKTA) have embarked on several initiatives to ensure that the Federation is properly marketed as a top tourist destination.

One such initiative is traveling outside of the Federation to market the destination. An initiative Minister of Tourism, the Honourable Marsha Henderson said is critical as it helps to familiarize people with St. Kitts and Nevis and bring more visitors to our shores, which will in turn boost the economy and establish St. Kitts and Nevis as a desirable holiday destination.

Related posts

JOB OPPORTUNITY – Policy and Project Liaison Officer

VACANCY NOTICE : AUTO ELECTRICIAN

July 15, 2025
Cole Palmer Pays Courtesy Call on Prime Minister Drew During Heritage Visit to St. Kitts

Cole Palmer Pays Courtesy Call on Prime Minister Drew During Heritage Visit to St. Kitts

July 15, 2025

“Last November, we went to London. We did road tours in Kent and Surrey, and we went to West London and other places just to sell the destination. Can you imagine… some people didn’t even know that St. Kitts existed? Now, can you stay home and get people to know about us?” asked Minister Henderson on Infocus on June 14, 2023. “And so, we have to go out there and sell the destination and I am happy that we are seeing results… we are working to deliver a product that we sell.”

Minister Henderson said that through the Ministry of Tourism and the SKTA’s robust marketing campaign, more persons are now coming to the Federation from the United Kingdom.
The tourism minister noted that the Ministry of Tourism and SKTA continue to engage relevant stakeholders, as they have a critical role to play in the industry.

“We work with our stakeholders in the industry – the hoteliers, restaurants, primate petting vendors, and taxi and tour operators – so that they understand that they too have a responsibility in delivering a high-quality product that benefits our visitors and our stakeholders in the industry,” said Minister Henderson.  “I am happy to hear that the new campaign is yielding the success.”

Minister Henderson acknowledged the hard-working staff at the Ministry of Tourism and SKTA. “We have an amazing team, everyone carries their own weight and understands their responsibility,” she added.

-30-

Previous Post

MINISTER PHILLIP ENLISTS PUBLIC’S ASSISTANCE TO WIPE OUT ELDER ABUSE

Next Post

ST KITTS MUSIC FESTIVAL CATERING TO DIFFERENTLY-ABLED PATRONS

Next Post
ST KITTS MUSIC FESTIVAL CATERING TO DIFFERENTLY-ABLED PATRONS

ST KITTS MUSIC FESTIVAL CATERING TO DIFFERENTLY-ABLED PATRONS

WHAT'S HOT

JOB OPPORTUNITY – Policy and Project Liaison Officer

VACANCY NOTICE : AUTO ELECTRICIAN

July 15, 2025
Cole Palmer Pays Courtesy Call on Prime Minister Drew During Heritage Visit to St. Kitts

Cole Palmer Pays Courtesy Call on Prime Minister Drew During Heritage Visit to St. Kitts

July 15, 2025
Notice from St. Kitts and Nevis Bureau of Standards

Notice (SKNBS)

July 15, 2025

BROWSE BY CATEGORIES

  • 2025
  • Attorney General, Ministry of Justice and Legal Affairs
  • Bills
  • Featured
  • Featured Ministry
  • Government Projects
  • Home Page Slider
  • In Focus
  • In The News
  • Interviews
  • Minister of Agriculture, Fisheries and Marine Resources; Cooperatives; Entrepreneurship and Creative Economy
  • Ministry of Education, Youth; Social Development; Gender Affairs; Aging and Disabilities
  • Ministry of Foreign Affairs, International Trade, Industry and Commerce and Consumer Affairs; Economic Development and Investment
  • Ministry of Health
  • Ministry of Public Infrastructure, Energy and Utilities; Domestic Transport; Information, Communication and Technology; and Posts
  • Ministry of Sustainable Development, Environment; Climate Action and Constituency Empowerment
  • Ministry of Tourism, Civil Aviation; International Transport; Employment and Labour; Urban Development
  • National Security
  • Notices
  • Parliament
  • PMO Press Releases
  • Post Cabinet Briefings
  • Press Conferences
  • Press Releases
  • Prime Ministers Office, Ministry of Finance; National Security; Citizenship and Immigration; Health and Social Security
  • Register of Voters
  • Round Table
  • Speeches 2025
  • The Cabinet Secretariat, Cabinet Secteatry
  • Uncategorized

LIKE US ON FACEBOOK

Facebook Pagelike Widget

LOCATION

St. Kitts Nevis Information Service
Government Headquarters
Chruch Street
Basseterre
St. Kitts
Tel:(869)467-1416

FOLLOW US

  • Government of St. Kitts & Nevis

© 2020 St. Kitts & Nevis Information Service. Developed by E-Government Unit

No Result
View All Result
  • Home

© 2020 St. Kitts & Nevis Information Service. Developed by E-Government Unit